Todd Snyder, a menswear designer, said Ryan Gosling was the first celebrity to buy his clothing. Matt Bomer was also part of the first celebrity buyers. Snyder talked about their early backing while marking the 15th anniversary for his label.
The anniversary includes the Spring 2027 collection and a capsule range. Snyder offered the remarks about Gosling and Bomer during interviews tied to the milestone. He pointed out that both actors were early buyers of his menswear. The brand marked the occasion with new offerings.